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美的空調獲第四屆中國家電營銷年會“磐石獎”

編輯:武漢美的空調維修  發布日期:2014-12-03 11:42:46  瀏覽:

足球比分网11YUE24RI-26RI,2014NIANDISIJIEZHONGGUOJIADIANYINGXIAONIANHUIZAISHANGHAIZHAOKAI,JIADIANXINGYECHANGJIA、DAILISHANG、LINGSHOUSHANG、DIANSHANG、XITONGJICHENGSHANGDENGCHANYEQUNTIDEGELUJINGYINGQIJUYITANG,JIUJIADIANXINGYEFAZHANZOUSHI、XIANSHANGXIANXIAYOUJIRONGHE、QUDAOBIANGEYUCHANYESHENGJI、CHANGSHANGHEZUOGONGYING,XINSHANGJIDUIJIEDENGJIADIANXINGYEYINGXIAOZHONGZUIWEIGUANZHUDEWENTI,JINXINGQUANFANGWEIDETANTAO、FENXIANGJIHEZUOXUQIUSHANGDEJINGZHUNXIANJIE。

HUISHANG,MEIDEKONGDIAOPINGJIE“YIWANDIZHI1DUDIAN”BIANPINKONGDIAOHUODE“2014NIANJIADIANXINGYEYINGXIAOCHUANGXINJIANG”PANSHIJIANG,“YIWANDIZHI1DUDIAN”YESHIMUQIANKONGDIAOSHICHANGZUICHANGXIAODEJIXINGZHIYI。JULEJIE,CONG11YUE24RI,MEIDE“YIWANDIZHI1DUDIAN”BIANPINKONGDIAOYOUZAIQUANGUOFANWEINEIKAIZHAN“QUANMINPUJI1DUDIAN”DAXINGCUXIAOHUODONG,QIZHONG“YUEHU、SHANGHU、LANSIYUE”DENGCHANGXIAOJIXINGQUANBUCANYU,HUODONGYOUHUILIDUQIANSUOWEIYOU。

業內人士分析,近年來,美的空調以“精品戰略”指導經營轉型,或許已經不再是促銷活動最頻繁的家電企業,但卻一直是一個“下手”快準狠的家電企業。美的空調本次發動“變頻空調再升級,全民普及1度電”活動,直接將高端變頻空調拉到不足3000元的“普惠價”,還將主流變頻空調的能效等級從三級提升到一二級水平。這對于其它生產制造變頻空調的企業而言,絕對是一記“重拳”,相當一部分企業將在變頻空調市場的角逐中喪失競爭力,必將催生變頻空調市場新一輪的洗牌。武漢美的空調維修:027-68788909

DUICI,MEIDEJIAYONGKONGDIAOSHIYEBUZONGCAIWUWENXINBIAOSHI,ZAIGUOQUDEWUNIANNEI,JIAYONGKONGDIAOXINGYEJINGLILECONG“DINGSUSHIDAI”XIANG“BIANPINPUJI”DESHENGJIFAZHAN,MEIDEZUIZHONGYI“BIANPINKONGDIAOXIAOLIANGSANGUANWANG”HE“QUANZHILIUBIANPINKONGDIAOXIAOLIANGGUANJUN”DECHENGJILINGPAOXINGYE。XIANZAI,BIANPINKONGDIAOJIENENGJISHUJIANGCONG“CHANPINJIENENG”XIANG“SHIYONGJIENENG”SHENGJI,JI“ZAIMANZUYONGHUXUQIUDEGUOCHENGZHONGSHIXIANJIENENGJISHUJINGXIHUA,SHUCHULENGLIANGJINENGMANZUYONGHUXUQIU,YOUNENGJIANSHAOBUBIYAODELANGFEI”,MEIDE“YIWANDIZHI1DUDIAN”BIANPINKONGDIAOJIUSHIYIGECHENGGONGDEANLI。

JULEJIE,MEIDE“YIWANDIZHI1DUDIAN”BIANPINKONGDIAOSHANGSHILIANGNIANLAI,XIANHOUHUODEYIZHONGKEYUANYUANSHILINGXIANZHUANJIAZUDE“GUOJILINGXIAN”JIANDING,TONGGUO“ZHONGGUOJIAYONGDIANQIJIANCESUO、GUANGZHOUWEIKAIJIANCEJISHUYOUXIANGONGSI、HEFEITONGYONGJIDIANCHANPINJIANCEYUANYOUXIANGONGSI、SHANGHAICHURUJINGJIANYANJIANYIJUJIDIANZHONGXIN”SIDAQUANWEIJIGOUDE“JIENENGXIAOGUOZHENSHIYOUXIAO”JIANCE,KAIZHAN“DISANFANGMEITISHIJIHUANJINGCEPING、500MINGYONGHUSHANGMENJIANCE”JIANZHENGHUODONG,QUANMIANYINGDELEGUANGDAXIAOFEIZHEDEXINLAIHEZHICHI。JIEZHIJINNIAN11YUE,MEIDE“YIWANDIZHI1DUDIAN”BIANPINKONGDIAOLEIJIXIAOLIANGTUPO500WANTAO,ZHANMEIDEKONGDIAOBIANPINKONGDIAOZHENGTIXIAOLIANGDEBILIYECHAOGUO30%。



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